Ads that do not
feel like ads.
Hook-first UGC for AI tools, apps, supplements and DTC products, built for paid social from the first frame. 3 to 5 hook variants per brief, so your team tests angles instead of betting the budget on one cut.
20+ brand partnerships · 18 named here
Nine finished cuts. Four named brands.
Every frame shot and edited by me on a real brand brief. Tap any phone for sound, because UGC is verbal and a silent loop deletes half the product.
No performance figures are claimed on this page. I do not have access to my clients' ad accounts and I will not quote numbers I did not measure. What I can show you is which cuts were approved and which one a brand put spend behind. The rest is your data, in your account, after the test.
Brief to first draft in two days.
The product or app access, brand guidelines if you have them, and one line on the audience and the goal.
3 to 5 angles per concept. You approve before anything is filmed, so nothing gets shot against the wrong idea.
Concept, camera, edit, captions. One person, so there is no account manager relay and no waiting on a subcontractor.
First draft in 24 to 48 hours. Native 9:16, captioned and clean versions, ready for the ad account.
The parts most creators leave you to guess.
The video price includes the rights. You own the file and run it on your channels and in your ad account, with no recurring usage invoice. Whitelisting is quoted per campaign.
Native 9:16, captioned and clean. Both versions of every cut, so your editor can restyle captions without asking me for a re-export.
Disclosure on every sponsored piece, in-video and in-caption. In supplements I stay inside your approved claim language, and I flag a script that crosses a line before the shoot.
Three retainers at a time. One person shooting and cutting means a real ceiling, and I would rather tell you now than miss a delivery later.
Approval is the easy part. Spend is the tell.
- The brief. A read-along book app that wanted native, first-person content rather than a polished product film.
- The work. A hook-first cut shot and edited solo, plus an alternate-hook version of the same concept for testing.
- The outcome. Approved, then picked up as paid creative. The alternate cut was approved right after it.
- Also approved: Magic Mind, and Ambrosia Collective across two products, which then became a standing monthly retainer.
- And inbound: Cluely's marketing team brought me into their paid creator program directly, with no cold pitch.
One-offs to test. Retainers to scale.
A winning ad stops winning on a schedule. A retainer keeps fresh angles landing every week without re-briefing a new creator each time, because the briefing calls and the brand docs get paid for once and then amortize.
- 4 hook-first videos a month
- 3 to 5 hook variants each
- Full usage, your channels and ad account
- Captioned, native 9:16
- 8 videos a month
- Full usage, plus raw footage
- Priority on the first-draft queue
- Fresh angles every week
- 12 to 20 videos a month
- Full usage, raw, extra variants
- Whitelisting and Spark Ads rights
- Monthly strategy call
Rates are starting reference ranges and vary by scope and volume. Retainers billed monthly. If you know the video is heading into your ad account, say so up front and it gets priced in one number instead of two.
Quick answers.
What performance numbers can you show me?
None, and that is deliberate. I do not have access to my clients' ad accounts, so any ROAS or CTR figure on this page would be something I did not measure. What I can show you is which cuts were approved and which one a brand put spend behind. The rest is your data, in your account, after the test.
Do I own the footage, and for how long?
You own it. The video price includes the rights: your channels, your ad account, no recurring usage invoice and no expiry to diary. The only recurring line is whitelisting, running the ad from my handle rather than yours, because that is renting an account rather than buying a file. It is quoted per campaign.
How polished will it look?
Deliberately not very. Content that looks like an ad gets skipped like an ad, and brands running paid social increasingly brief for handheld, native, first-person footage. It is shot properly, lit properly and cut properly, but it is built to look like a person talking, not a commercial.
What if the first cut misses?
You approve the hooks before I film, which is where most misses actually happen. If the cut still misses after that, one revision round is included and I would rather fix it than argue about it.
Can you work inside our compliance guardrails?
Yes, and I ask for them up front. Every sponsored piece ships with clear and conspicuous disclosure, in-video and in-caption, in direct terms. In supplements that means staying inside your approved claim language. In finance it means education framing, no income claims, no guaranteed returns and no signals. I will decline a script that crosses those lines rather than get your ad rejected.
Booking a property shoot instead?
Cinematic short-form and stills for hotels, villas, charters and dive operators, quoted to scope with travel included.
Send the product and the goal. You get a number back.
Tell me the product, the platform and the audience. First reply comes back with scope and a firm number, not a questionnaire.
brockpivec@gmail.com · 443-886-4019 · New York City